Video
If I asked you how you support your customer, you are likely to respond with a list of channels: Email, Chat, Phone etc. In this presentation I argue those are just tools to be used appropriately. As support professionals we need to Support our customers, contextually where they are, using the medium they prefer.
This presentation takes you across 3 companies of different profiles outlining how they do (or do not do) customer centric support and gives food for thought on your you can achieve the same outcomes.